While working for Wilko brochures and lookbooks were one of my specialities. The lookbook was designed to be journalist-orientated, with copies given out to journalists and bloggers at the Christmas press show. This has a very clean, high-end look allowing the great photography to speak for itself. The gift guide is customer-facing and so much more product and price lead, with a focus on value, and a user-friendly layout that arranges all the gifts into simple sections.
November 01, 2018